Selling by Auction
Ensuring the best possible price while avoiding the pitfalls
Why Sell at Auction?
Selling by auction can be the ideal way to ensure the best possible price and avoid last minute hitches. Clients have the benefit of knowing that once the hammer falls, the resulting contract is legal and binding.
Auctions continue to rise in popularity because they offer a quick – no-nonsense – sale.
Advantages of Selling at Auction

Extensive Advertising
Extensive advertising also means that the property gets more exposure within a short period of time.
Legal & Binding
Once that hammer falls, the contract is legal and binding.
This avoids any last minute delays and the uncertainty often associated with selling a property the conventional way, ie. the likelihood of gazumping, the price being negotiated down or the buyer pulling out.
Increased Prices
Often competitive bidding leads to the price being driven up.
No Chains
The sale is more straightforward than a conventional sale as there is no chain.
You can still achieve the best possible price as auctions attract a wider market of owner occupiers, investors, developers and property dealers.
Save Time
The speed of sale is much quicker with completion normally 28 days from exchange of contracts.
Transparency
Public auctions offer transparency of sale, you the seller can be assured that you have received the highest price.
What types of properties are suitable for auctions
Certain types of property tend to be more suitable for auctions than others. Auctions attract all types of buyers but in particular attract purchasers who are interested in renovation, development and investment projects.
Auctions may not always be the best method to sell the “normal type” of property because you stand little chance of obtaining the best price. Our experienced team will guide you as to the suitability of your property or if we feel an alternative method sale would be better route of sale.
"We will guide you on the suitability of your property"
Setting Your Guide Price
Guide prices are indicative only and are normally the minimum price a property will be sold for. The guide price is generally within 10% above or below the reserve price. The reason for this is that it provides an incentive for a purchaser to buy and complete within 28 days. The sale price is always expected to exceed this. We recommend that you consider the guide price carefully to capture buyers interest which once lost is sometimes very difficult to bring back.
Instructing solicitors
You will be required to instruct a solicitor to prepare the legal pack which will be made available on our website during the marketing period. All downloads of the legal documents are logged so that we can contact interested parties to discuss potential offers and also to keep you informed of the interest.
We will liaise fully with your solicitor during the auction process from ensuring that the legal documents are available ahead of the auction through to completion of sale. On receiving instructions solicitors will request search fees in order to instigate the searches.
Marketing your Property
We want your property to get maximum exposure during the marketing period which commences 4 weeks prior to the auction.
Website & Property Portals
The property details will be live on website our which offers the advantage of remote bidding and live streaming of the auction. The details will also be on Rightmove and On The Market websites.
For Sale Board
A for sale board will also be prominently displayed at the property.
Extensive Mailing List
Our online brochure is distributed to potential buyers on our extensive mailing list.
City Centre Office
The property details will be displayed at our city centre office.
And Finally
The Kal Sangra – Shonki Brothers team have a commitment to providing you with:
- A quality personal service
- Exceptional levels of advice and customer care. Expert guidance, every step of the way.
- A free, without obligation, valuation on your property.
“We have the best interests of our clients at heart. Property is usually our most valuable asset and that is exactly how we treat it. It is literally all hands-on deck to sell at maximum value” Kal Sangra.